about us

Learn Our Story
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Baking Enterprises Limited is a family run Jamaican company that produces and distributes baked goods under the Yummy and Holsum brand. With humble beginning on Hagley Park Road, the company now operates 4 distribution centers located in Portmore, Mandeville, St. Anns Bay and Montego Bay. The company’s 75,000 square foot manufacturing facility is located in Williamsfield, Manchester, producing over 20 products ranging from hot dog rolls to Jamaica staples like spice bun and bulla. For over 50 years, the company has committed to serving in best interests of our customers, employees and the communities in which we operate. With a team of over 600 members, we work around the clock to ensure quality goods are delivered fresh island wide.

core values

These are the beliefs that guide our decision-making, reflecting what is important.

Social Focus

Prioritizing community needs, advocating for equality and justice, and promoting diversity and inclusion in all aspects of society.


Creating an environment where everyone feels valued and respected, regardless of their differences.


Providing assistance, encouragement, or resources to help someone overcome challenges.

Our Vision

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Our Mission

Our mission is to provide high quality, safe and affordable foods for all Jamaicans at home and abroad. We are committed to excellence, integrity and continuous improvement in everything we do. By leveraging cutting-edge technology and world-class expertise, we aim to create value for our customers, employees and stakeholders while positively impacting society and the environment.

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